Case study · Event film · Photography

Two men seated on stage, one speaking into a microphone, with abstract shapes hanging behind them.

GoHub Talks

A flagship capture built to work in two registers at once — cinematic for the portfolio, fast and vertical for social. The standard on the night was show-reel, not snapshot.

In Conversation with Tosin Cole

Why we shot it

Not just event documentation. One shoot, engineered to feed two very different homes — so the crew captured clean landscape and framed for vertical reframes in the same pass. Every hero frame had to be good enough to lead the homepage.

Brief · 2.1

Portfolio case study

Premium, cinematic — "this is the calibre of work we produce." Hero stills plus one polished highlight film.

CINEMATIC

EDITORIAL

LANDSCAPE FIRST

Two men sit on stools talking into microphones during a GoHub Talks event with Tosin Cole.

Photography

Eight deliverable types, each earning its place in a layout. Delivered as edited high-res JPEGs plus a web-optimised set, RAW retained — mixed 3:2 with crop-safe framing for 4:5, 1:1 and 9:16.

Brief · 3.1

Hero / anchor shots

The 3–5 images that could lead a case study or homepage on their own.

3:2

HOMEPAGE GRADE

People socializing at a Red Bull branded bar under glowing circular light arches indoors.

Close-up of Red Bull branded black bar mat with metal jiggers on a terrazzo countertop.

Brief · 3.2

Speaker portraits — Tosin

Expressive, editorial, clean background. These do the heaviest lifting for the website and social thumbnails.

4:5

EDITORIAL

THUMBNAIL SAFE

Man with sunglasses and dreadlocks wearing a white striped shirt outdoors with buildings in background.

Brief · 3.3

The two-shot

Tosin + moderator mid-conversation — capturing the dynamic and energy of the exchange.

3:2

HOMEPAGE GRADE

Brief · 3.4

Audience

Engaged listening, laughter, hands up during Q&A. Sells the "room was alive" story.

3:2

REACTION

A diverse group of people attentively seated in a bright, modern room with large windows and plants.

Brief · 3.5–3.6

Venue, branding & detail

Red Bull HQ details, GoHub signage and the "G" logo, set dressing — plus drinks, badges, programme, lighting, hands. The texture that adds production value to a layout.

1:1

BRANDING

TEXTURE

Red Bull Tropical and Red Edition cans on a bar counter with blurred people in background.

Film

Shot 4K, 24/25fps, log for grading — 16:9 framed safe for 9:16 reframes, audio recorded separately. Final package: one landscape highlight, two-to-three vertical cuts, a raw b-roll bank and a subtitle file.

Brief · 4.1

Highlight film

~60–90s for the website — cinematic, music-led, a few clean quotes, building the "you had to be there" feeling.

16:9

MUSIC LED

WEBSITE LEAD

Man wearing green cap and headphones mixing music on DJ turntable indoors near window.

Man with short hair and mustache wearing a red shirt with letter S standing outdoors near string lights.

Brief · 4.2

Vertical social cuts

Two-to-three at 9:16, 15–30s. Hook in the first two seconds, captioned, designed to stop the scroll.

VERTCAL 9:16

2S HOOK

SUBTITLED

Style & tone

Matched to the event flyer: GoHub navy through pink/magenta, clean and modern. Warm, premium, editorial — shallow depth of field, natural-light feel, candid energy.